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What is included in the SerrBizSEF package?
There is one component and two modules in the package.  All three need to be used to attain maximum SEF / SEO benefits.  They are:

SerrBzSEF component
This component creates an Search Engine Friendly URL for any and all page in your Joomla Websites. It creates meta data as well.  All SEF's and Meta data can be manually adjusted.

SerrBizSEFCustomTags Module
This module is what displays the custom meta data in each Joomla page.  It is automatically installed in the modules when you install SerrBizSEF. It is required.  It should be set in position USER 3, which is located in the header. *Note, this may vary depending on your customized templates.

SerrBizBookMark Module
This module has two functions.  First, it is designed to assure that the SerBizSEF meta data and HTML title show up in the BODY copy of your Joomla site.  This is good SEO.  Second, it invites your users to BOOKMARK any page in your Joomla Site they want.  This module works in junction with SerrBizSEF.  It will help in your long term SEO.  Technically, this is called SMO - Social Media Optimization.