Check out the latest video Serr.biz made for Chesapeake Bay Outfitters in Saint Michaels Maryland. It's titled "Sperry Your Life". The video announces the new shop-n-shop display of Sperry footwear at the Chesapeake Bay Outfitters retail store. The video has been incorporated into the home page of CBOstyle.com and promtoed through their network. The script was written and voiced by Michael Zittel. Images were provided by Sperry and CBO.
Learn how to connect Google Analytics and views to Your Adwords Account
Question: How do I link my Adwords account to my Google Analytics account and have it show up in multiple views?
Requirements: Must have a Google Adwords account as well as a Google Analytics account that use the SAME email address. You must also have EDIT permissions for the Google Analytics account you want to connect.
Google announced today via the YouTube : Creator Monthly newsletter that they have now added #hashtag functionality to YouTube. We gave it a quick test by search for Bernie as a keyword and as a hashtag. From the search results in the video you can see that yes, indeed, using a #hashtag in the search produced different results, and in this case, a video that was created about 5 hours ago moved to the top ten of YouTube search results. Cool. Now, marketers, have yet another simple tool to get into the top ten of, at least, YouTube search results. And, if combined with brand marketing and a unique search term #hashtag, should be able to maintain consistent top level ranking in both YouTube as well as Google proper.
According to an article by Greg Sterling over at Search Engine Land, Google is experimenting with select local businesses to now show a Local Business Card directly in the search results related to the brand using the tool. The tool is, apparently, the same as the one used for the Candidate Card, which Google released back in January 2016. An example of how the "card" information displays can be seen by searching "Healthy Choice Massage". Ahealthychoicemassage, a small local business in Lincoln, NE not only shows up as the standard business listing to the right of the search results, but now also has a carousal of specific posts they made using the tool. Cool. Evidently, the tool will not only allow for static images, but animated gifs, video and text messages up to 14,400 characters. Currently, this tool is only available to select business and there is no clear why to get on a waiting list or any indication if the tool will become a permanent function. However, if it does become available to the public, this will be an excellent opportunity for small business owners to further control, to a degree, what is seen in the search results regarding their brand. Additionally, it may also help Google increase its social network market share. We'll see.
Yesterday, as I mentioned in a previous post, we created a web marketing video for our client CBOstyle.com. Because of the way we structured the clients social network of primary and secondary profiles, the video, in literally 10 minutes, made it's way to the top of Google for the search term "St Michaels sandals". Now, before we toot our horn to loud, lets be honest. "St Michaels Sandals" is a very, hyper-local search term. Being number one for that term is not going to help my client buy a yatch. However, it is a start. Over time, the as we build more web marketing videos for the client, combined with social media optimization and on-site technical seo of their site (CBOstyle.com), which we have not done yet, the video, the website and their related social profiles should have a steady increase of organic traffic for, at least, St Michaels MD related search terms.
Watch the Annapolis SEO - St Michaels video directly at YouTube here.
Over the weekend, the actual YouTube video in question dropped out of the top ten, but the clients FB page, which also has the video on its wall, is number one for the search term. And, the clients Google Map page is also listed with a premium position. Interesting.
Check out this new YouTube marketing video we created for an Annapolis, MD estate sale services company. In less than 3 hours, it is already ranked number 10 when you search Google for "Annapolis estate sale services". Pretty sweet!
SEO writers are experts at optimizing text content online in such a manner that that specific page is highly likely to turn up in first search results. SEO is a very common concept but not everyone can master it as it requires a strategic mind and techniques to be implemented. SEO writers are a big part of SEO services and SEO firms and they are specialized in their field of work. Here are 5 secrets that make SEO writers so good at their work:
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HBM (Hamburger Man) is a video spokesperson character developed by Michael Zittel at Serr.biz. HMB rants, raves, tells humorous stories and reviews random things. He is a good-natured, dimwit liberal redneck whose stories usually involve an incredibly dumb event that ultimately ends well. Some audience find him extremely entertaining as do some companies that hire him as a spokesperson.
In this category we publish articles specifically related to Washington DC SEO (Search Engine Optimization). For the most part, articles consist of Free SEO Audits we conduct for BDC based companies. Audits and related search marketing articles are designed to help companies based in Washington DC, or those wanting to target DC as part of their local search marketing campaigns. If you need hep with your SEO or other internet marketing, contact us for a free quote and be sure to request a free search engine optimization audit of your home page