MOZ Domain Authority and NEW Extensions - Wait for it..
Some months ago we bought some new domains with the new extensions like .company, .today, etc. Though both domains are ranking well in the SERPS for their respective keywords, we've noticed that the Moz Domain Authority has held steady at 1, which every new site gets.
Patience, we thought. Patience. Well, finally we asked MOZ directly if they have issues and the new domain extensions, and what do you know?
YES, MOZ is having problems with setting domain authority for new domain extensions with Mozscape API connected products like the Firefox browser plugin. Here is what they said specifically on the FB conversation we had..
"You are correct. Unfortunately, we're still working on upgrades to our tools in order to better serve the new domain extensions. Right now, they are not working. We expect this work to be done within the first half of 2015...Specfically this affects our Mozscape API, which is used for DA, PA, and our OSE tool. Moz Analytics and our other tools are just fine with the new extensions."
So, there you have it. If you have a domain with a NEW extension such .gallery, .company, .today, etc, your domain authority will not change from 1 until some time in the first half of this year.
Does that mean you should not continue working on building great content and your in-bound marketing efforts? Of course not. It just means we have to wait little longer until the new domain extensions have been incorporated into MOZ. When they are, your sites DA and PA should increase dramatically if you've been practicing good content and in-bound marketing strategies.
