• Maryland YouTube Marketing & SEO company Annapolis Baltimore Washington DC
Glen Burnie Car Dealer SEO Audit

Glen Burnie Car Dealer SEO Audit

User Rating: 4 / 5

Star ActiveStar ActiveStar ActiveStar ActiveStar Inactive

Glen Burnie Car Dealer SEO Audit

On May 15th, 2017 we ran a lite seo audit for a car dealer in Glen Burnie, MD. Their domain name reflects their brand name and also contains a partial keyword: "auto".

At present they do not have any ranking for the generic search term, "Glen Burnie car dealer". According to Google Adwords, "car dealer" is a three times more popular search phrase vs "auto sales", which is what their home page title keywords target. For the search term "Glen Burnie auto sales" they also have no SERP.

*Curiously, there are no paid advertisers for either of the geo specific search phrases. The estimated cost per click for the two phrase range from $0.65 to $1.34. If nothing else, we recommend this car dealer website initiate a low budget, permanent PPC campaign for their target GEO terms as we find the combination of PPC and SEO wins every time.

Car Dealer Technical SEO Corrections Needed:

Regarding the technical seo aspects, they need to resolve the following errors.

1) Missing meta description. A unique meta description always improves CTR, which effects SEO and SERP.

2) Though the site properly uses header tags, they could be optimized for more relevant keywords such as "Glen Burnie Car Dealer".

3) Some images on the site are missing alt tags.

4) The Text to HTML ratio is low at just 9.65%, while best practices target 15% or more.

5) Site does not utilize AMP.

They had passing grades on the other data points which include:

Title, canonical, no meta keywords, iframes, schema, open graph, twitter card, view port, robots.txt, site map, language, doc type, encoding, Google analytics and a Favicon.

Additionally, they use ssl (https), which is good.

Additional SEO Issues For This Glen Burnie Car Dealer

However, their back links are mostly comprised of redirect domains. One of which leads to mostly 404 pages. This is not ideal. Additionally, we peeked at their source code and their header content is massive. The closing </head> does not happen until line 406, but it worse than that. There are many other "lines" of embedded css code which do not contain a line break and actually extend the header content down past line 1000. This means Google has to parse extensive amounts of code before getting to the body text. They are also missing a robots index, follow tag.

Glen Burnie SEO Audit Summary:

We recommend this car dealer establish a geo-target PPC campaign, correct their on-site technical seo issues, review their redirect domains, conduct a full seo technical audit, back link audit and initiate an on and off-site content marketing campaign.

This report was generated by SEMrush and modified by Serr.biz. Under the fair use doctrine, we have reviewed the website in this report from a technical SEO point of view. All statements and recommendations expressed in this publication are that of Serr.biz LLC and are OPINION and NOT statements of fact.


Michael Zittel
Serr.biz LLC
339 Kingsberry Drive, Annapolis MD 21409
Office: 410-757-3676
Mobile: 917.435.0662

Newest SEO Tech Blog Article

  • 13 Video phone hacks (tips)

    13 Video phone hacks (tips)

    Some companies literally spend hundreds of thousands of dollars to make videos they only share online. Kudos to them. However, this fact often intimidates small business owners. They think they have to have thousands of dollars to make effective videos. Well, that's just a myth. Better video does tend to sell better, but the real question is does your service or product fill a buyers need? Can you, with just your smartphone, have all the tech you need to make a video that sells? Yes. Pretty much everyone has a cell phone with a pretty decent camera/video recorder in their pocket right now. In this tutorial, I've compiled a few solid hacks (aka tips) you can use to make a decent video which speaks to your local clients needs, and shows you have the solution for a customers need.
  • Maryland log cabin for sale - Real Estate Marketing Video

    Maryland log cabin for sale - Real Estate Marketing Video

    Maryland log cabin for sale - Real Estate Marketing Video Check out this new real estate marketing video we made for John Collins Group of Long and Foster Annapolis. This video uses the standardized template we made for JCG and production time with a custom voice over and script is now down significantly.
  • Jim Procaccini - Maryland Obamacare Alternative - North Beach Networking

    Jim Procaccini - Maryland Obamacare Alternative - North Beach Networking

    Jim Procaccini from US Health Advisors attended the first meeting of North Beach Networking at Ketch 22 on Oct 11th. He provides Obamacare alternatives to his clients and often saves people 40-50%! He also has a speciality in 1099 workers and small business owners. Contact Jim to learn more. Visit his Facebook page here: https://www.facebook.com/jamesprocaccinihealth/ *JIm gave one of the more humorous introductions of the day. Probably the best! Welcome to NBN Jim, we look forward to seeing you more at North Beach Networking events! Watch this video on Youtube.com Video production and marketing by Serr.biz

Map to Serr.biz


powered ByGiro.com








Serr.biz LLC, Maryland SEO Company

339 Kingsberry Drive
Annapolis, Maryland, 21409.

Office Phone: 410-757-3676
Mobile Phone: 917-435-0662

M-F 9am-5pm
© 2017 Serr.biz LLC a Maryland YouTube Marketing and SEO company serving Annapolis, Baltimore and Washing DC. All Rights Reserved. Designed By Serr.biz